PAN Communications announces PAN PREP

Students from participating schools will have new opportunities to lay the foundation for the integrated marketing and public relations industry

BOSTON, MA/ACCESSWIRE/September 12, 2022/ PAN Communications, a leading integrated marketing and public relations firm for B2B technology and healthcare brands, today announced a new BIPOC scholarship program in partnership with its existing relationships with historically black colleges or universities ( HBCU) to provide students with a deeper understanding of the profession of IM and Public Relations in the B2B technology and healthcare sectors.

The initiative, called PAN PREP (Public Relations Experience Program), is an expansion of the current PAN program PAN Portal Program and creates opportunities for senior undergraduate students pursuing a bachelor’s degree in communications or journalism to receive hands-on work experience in a fast-paced agency environment.

“We continue to navigate the lack of diversity in healthcare technology and communicationsso it was important to our management and employees that we find a meaningful way to provide access to students of color who want to learn more about our areas of expertise,” said Brandon Thomas, Vice President and Head of DEI, PAN. “As our agency grows in its DEI journey, thinking critically about where we can add value externally is a key goal. We hope this scholarship program will serve as a key example of our commitment wider DEI.”

The PAN Portal network was originally launched in 2016 with Syracuse University’s Newhouse School of Communications, where CEO Phil Nardone served as an adjunct professor for more than 20 years. In 2020, the Portal network has been extended to a four-part guest lecture series offered at four additional schools, including two HBCUs, North Carolina A&T University and North Carolina Central University. This year, PAN Portal and the four-part guest lecture series will also partner with HBCU Dillard University and begin offering the scholarship to its students in 2023.

“Teaching has been such an important part of my life’s work and having the privilege of working with students from all walks of life has been such a rewarding experience over the years,” said Phil Nardone, CEO of PAN. “I hope that through this new scholarship, we will continue to develop our ability to create even more opportunities for the next generation of public relations professionals.”

The official launch of PAN PREP comes after two pilot semesters during which PAN collaborated internally on the fellowship experience and refined the program to its current state. Participating students will be paired with PAN Account team members who will serve as dedicated career coaches and peer mentors during a 12-week paid internship designed to introduce them to agency work through client relationships. authentic. Fellowship students will work 12-15 hours per week in two different PAN client programs, with responsibilities that include team collaboration, attending client meetings, and completing weekly project assignments covering a range of objectives public relations: carry out news analysis, identify media targets, write presentations. , writing industry-specific content, organizing social calendars, and more.

The scholarship program will start on Monday, September 12, 2022 and end on December 2, 2022. The application process closed on August 2 to allow time for the scholarship committee to review applications and make their offers.

About PAN Communications

PAN communications is a medium-sized, integrated marketing and public relations agency with more than 200 employees worldwide. PAN helps companies turn ideas into compelling stories that align with mid- and late-stage growth strategies through the company’s NXT Stage approach. Based in downtown Boston, PAN has additional offices in San Francisco, New York, Orlando and London, as well as a growing online community. The agency’s teams are positioned to help brands emerge in new markets and grow globally, with experience driving an integrated strategy across a variety of brands such as Rapid 7, Citrix, Quickbase, OneStream, Radial, athenahealth and Smartly.io. For more information visit our website at pancommunications.com and follow us on Twitter (@PANcomm).

press contact

Nicole Andino
Marketing Coordinator
[email protected]

THE SOURCE: PAN communications

See the source version on accesswire.com:
https://www.accesswire.com/715372/PAN-Communications-Announces-PAN-PREP–A-New-Fellowship-Program-in-Partnership-with-Select-HBCUs


Source link

Comments are closed.